THE AMERICAN DENTAL ASSOCIATION STRONGLY SUGGESTS that we replace our toothbrushes every 3–4 months for maximum effectiveness.
Take a close look at your toothbrush bristles. Are they frayed? Smashed? Discolored? Kinda gross? It’s time for a new toothbrush.
If you’re brushing correctly (gently), the signs of a less effective toothbrush may be less visible. That’s why it’s important to mark your calendar! After a few months, you may start noticing that although your brushing routine hasn’t changed, your teeth just don’t feel as clean.
When bristles become slanted and curved it prevents them from reaching where they need to—around the gum line and between teeth. Bristles also lose their elasticity, keeping them from achieving an important gentle-sweeping movement. Research also shows worn toothbrushes don’t reduce plaque as well as a new ones.
TerraCycle® and Colgate® have partnered to create the Colgate Oral Care Brigade®, a free recycling program for oral care product packaging and a fundraising opportunity for participants.
At the top of this blog post, there’s a closeup photo of a giant disco ball that was constructed to bring awareness to toothbrush recycling:
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